Tuesday, April 16, 2024
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WWF-UK NFTs sales receive backlash

Despite the fact that NFTs rely on a sustainable blockchain, critics raise concerns regarding their energy usage.

On February 3, the World Wildlife Fund’s (WWF) U.K. division launched a series of non-fungible tokens (NFT) based on 13 endangered species. Till now, over 300 customers have acquired NFTs from the collection. 

Also read: WildEarth supports nature conservation via NFTs

The WWF issued tokens on Polygon (MATIC) as it consumes little energy. According to the WWF, “Each transaction has the same carbon emissions as a glass of tap water.” 

Despite the organization’s choice to employ a long-term blockchain, the revelation was met with swift criticism.

Catherine Flick, a professor at De Montfort University, points out that Polygon is an Ethereum second-layer protocol. This is despite the fact that it consumes very little energy. She added that Polygon potentially helps with the energy-intensive process of crypto mining.

Vaishali Goel
Vaishali Goel
Technology enthusiast, explorer and academic scholar. Currently exploring the crypto world. Join me in my journey to see how crypto, NFT and Metaverse will change the world.
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