Iger forecast an “explosion” in the NFT area as the world continues its move to the digital domain. Iger compared NFTs to other types of tangible collectibles, such as baseball cards, which he grew up with.
Iger, who was CEO of Disney for 15 years, stated that the business has begun dabbling in NFTs by licensing some of its intellectual property. In addition, Disney has collaborated with digital collectibles site Veve to offer NFTs based on characters from its popular Marvel universe.
Despite being receptive to the prospects of NFTs, Iger criticised the area for a lack of copyright governance and enforcement. He singled out NFT platform OpenSea in particular for allegedly being complicit in the absence of copyright enforcement. Iger stated that he was “amazed” by all the Disney material” on OpenSea, adding that the majority of it was stolen and not generated by the individuals who owned the IPs.
Iger also hinted at Disney’s future goals in the metaverse, stating the business will have to engage in “moderating and monitoring conduct” to prevent the “toxic” climate generated by the Internet.