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Binance invests whopping €100 million in France to expand its presence in Europe

Binance has declared a 100 million euro ($108 million) investment in France, as well as a partnership with the Paris-based startup incubator Station F, as the crypto exchange giant expands its presence in Europe.

Binance CEO Changpeng Zhao made an announcement on Wednesday at the Paris Blockchain Week Summit that “France is uniquely positioned to be the leader of this industry in Europe,”  and further said  that the company already has a team of about 50 people in the country.

As part of the agreement, startups will receive development assistance from the BNB Chain,  NFT Labs, and Binance Labs teams, as well as potential collaborations with Binance partners.

Director of Station F Roxanne Varza stated that “We hope this place will help all the people who want to better understand blockchain and crypto to enter the web3 world.”

Zhao also stated in the opening  of the Paris summit that Binance is piloting phone line customer support, beginning with support in Turkish. The company, which currently offers chat-based support, hopes to eventually offer phone-based support in all markets.

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