The Trump family is expanding its crypto ambitions through a bold public markets maneuver. World Liberty Financial, their digital asset firm, is working with publicly traded company ALT5 Sigma Corp. to raise $1.5 billion for the purchase of its proprietary WLFI token.
In a press release issued Monday, ALT5 Sigma announced it will sell 200 million new and existing shares to finance the token acquisition. The move marks a strategic effort by the Trump family to bring broader investor access to WLFI via traditional equity markets.
The approach mirrors the now well-established “crypto proxy” playbook, where public companies acquire large cryptocurrency holdings and become stock market vehicles for investors seeking crypto exposure. The trend was popularized by Michael Saylor, who transformed MicroStrategy—now known as Strategy—into a Bitcoin treasury firm. With Bitcoin on its balance sheet, Strategy’s stock became a surrogate for BTC, attracting institutional and retail traders alike.
World Liberty Financial aims to replicate that model for WLFI. “One small step for mankind, one giant leap for WLFI,” the company’s official X account posted on Monday.
As part of the transaction, World Liberty CEO Zach Witkoff will become chairman of ALT5 Sigma, while Eric Trump, co-founder of World Liberty, will also join the board. COO Zak Folkman will serve as a board observer. World Liberty is the lead investor in the raise; other backers were not disclosed.
The Trump family’s growing crypto footprint includes everything from memecoins tied to former President Donald Trump and former First Lady Melania Trump, to a Bitcoin mining venture launched by Eric and Donald Trump Jr. Meanwhile, Trump Media & Technology Group recently added $2 billion in Bitcoin to its balance sheet as part of a broader pivot to digital assets.
With this latest initiative, World Liberty Financial is positioning WLFI as a new kind of crypto-tied equity play—one that blends traditional capital markets with the volatility and promise of Web3.