Following in the footsteps of many bollywood actors, cricketers, cartoonists, and other artists, broadcaster Viacom18 is proposing to develop a store for non-fungible tokens (NFT), Fullyfaltoonft.com. The marketplace is envisioned by Viacom18’s Youth, Music,and English Entertainment (YME) cluster, headed by Anshul Ailawadi. It includes youth brand MTV, and is set to go live next month. On February 14, the first drop will contain popular MTV digital artwork conceptualised and developed by the MTV crew.
Presenting Fully Faltoo NFT- Art from India’s Iconic Youth Brands.
NFTs drop on 14th February, 2022
Sign up now on https://t.co/BxCihJ5Jbu#fullyfaltooNFT #fullyfaltoo #fullyvaluable #FUFA #MTV pic.twitter.com/Zr3DeoIXAM— Fully Faltoo (@realfullyfaltoo) January 27, 2022
Anshul Ailawadi, Head – YME, Viacom18 told Economics Times that “when we first considered entering the NFT market last year, we were clear that we wanted to be in it for the long haul.” “We have a tradition that we wanted to continue building on.”
GuardianLink.io, a pioneer and inventor of NFT Technologies, has established Fully faltoo nft, and the new platform will employ GuardianLink.io’s Anti-RIP AI Spyder technology.
Investing in NFTs is always a smart choice. Got a little peek of this NFT from #FullyFaltooNFT & it looks so unique! Can’t wait for the whole drop- definitely going to be investing in these! @realfullyfaltoo are dropping on 14th Feb. Signup here: https://t.co/uBE3yfYh0w pic.twitter.com/vfWDDqdVMj
— Jaymin Shah (@JayminSOfficial) February 2, 2022
The technique prohibits the NFT from being replicated, so maintaining the owner’s exclusive rights, which is currently an issue in the NFT scene. The NFT drop will also be built on the environmentally aware Polygon blockchain, which is a climate-sustainable blockchain that is 99.99 percent more carbon efficient than ETH.
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